CLIENT
Houseplant by Seth Rogen

INFO

As Creative Director, developed and executed the complete brand strategy for Drink Houseplant, resulting in rapid expansion into 148 retail locations and consistently high customer satisfaction (90% 5-star reviews). Responsibilities encompass developing all creative aspects, from logo design and brand guidelines to website development, copywriting, and visual marketing. Manage ongoing creative, social, web, and CRM efforts, and in-store activation strategies.